NEWS RELEASE

February 15, 2010

TotalPopularMusic.com announces a major expansion of its TPMedia News

Originally started in support of the broadcast consulting services of Mark Harris Broadcast Consulting (MHBC), TotalPopularMusic.com has grown into a full service radio and media destination. "Total Popular Music" (TPM) is the name of a new radio format created by MHBC's Mark Harris, featuring the biggest and best of the three popular music radio formats in one new "total" formula. It launched in July 2007 with the publication of the weekly "Super Sixty" chart of Total Popular Music, and has continued to add other features over the past three years. Harris began a long and successful broadcasting career more than 47 years ago, in July 1962, one week before his 15th birthday.

The addition of the TPM NewsPage was a fairly recent one. Originally, Harris began a page titled "Behind the Microphone" which featured news items of moves, exits and hires of radio personalities at stations nationwide with the three popular music formats &mdash CHR-Top 40, Hot Adult, and Adult Contemporary. However, in response to readers requests, the page was expanded and evolved into NewsPage, which now includes TPMedia Briefs, Behind the Microphone, and Radio Web Watch segments.

Now, Harris and associate Jay Thomas have expanded the NewsPage with the addition of several designated correspondents — Ron Stevens, West Coast; Ken Matthews, Mid West; and George Jensen, Mid Atlantic. Other correspondents will soon be announced, says Thomas, VP of Operations.

Harris says, "It was never my intention to start another Radio and Media News site. However, during negotiations to affiliate our Total Popular Music with a major broadcast company and an associated program syndicator, I was urged to make the Website a full service destination. After early experimentation, we discovered that the major search engines gave us greater status for our news coverage than any other feature we previously offered. In fact, I was researching background on a news item follow-up, using Google's search engine, and of the three sources listed for the earlier report, I discovered ours was #2."

"The final decision to expand and promote our Radio & Media news coverage was made recently after an established site dropped us from their daily newsletter mailing list, saying they considered us serious competition." That happened, says Harris, in spite of the fact that he often referred his readers to their site, and offered free promotion for a separate emailed report written by another broadcast consultant whom the TPM founder says he "greatly respects and admires." Thomas says at least five dozen sign-ups for that feature were the direct result of referrals from TotalPopularMusic.com's clickable ads that were offered free of charge.

Harris adds, "In addition to adding our new correspondents, we have expanded to three separate pages for Radio & Media News — the main page of current items, NewsPage2 for prior recent items, and now a third TPMedia Briefs Archives page for older reports." Future plans include a separate domain and Website for TPMedia and significant enhancements which Thomas declined to reveal prior to their inauguration.